Process
How We Deliver Results
A clear operating model keeps strategy, creators, production, and reporting moving in rhythm.
01. Discovery & Strategy
Days 1-3Brand audit, audience analysis, competitor review, offer mapping, and clear success metrics.
02. Creator Sourcing
Days 4-8AI matching, manual vetting, authenticity review, shortlist presentation, and creator prioritization.
03. Campaign Setup
Days 9-14Contracts, briefs, usage terms, payment details, content calendars, and approval gates.
04. Production & Review
Weeks 3-4Creator production, feedback loops, brand safety checks, and final approvals.
05. Launch & Monitor
Launch weekGo-live management, live tracking, creator coordination, and optimization recommendations.
06. Report & Iterate
Post-launchComprehensive analytics, insight synthesis, learnings, and the next campaign roadmap.
Tools We Use
Notion
Campaign operating hubs
Slack
Creator and client comms
Vetting Engine
Authenticity scoring
Analyst Dashboard
Live performance intelligence
Approval Flow
Briefs, content, and launches